Trust: A Strategic Business Resource

The business case for developing trust in a company; in fact, trust is a strategic business resource. Where there are high levels of trust, there are also high levels of performance. Additionally trust is the hidden factor in achieving business goals. However few companies recognize that trust is only available when manager-leaders are developed to regularly engage in three important actions:

1. Inspiring others to trust them

2. Extending trust to others

3. Restoring trust where it has been broken

This presentation is inspired by Stephen M.R. Covey’s book The Speed of Trust: The One Thing That Changes Everything. This presentation uses Covey’s concepts to help leaders recognize the value of building trust in a company or organization as a strategic business resource. During this highly interactive presentation participants will:

  • Develop an understanding of trust and its connection to business outcomes.
  • Review Covey’s 13 Behaviors of high trust leaders and why it is important to develop these qualities in manager-leaders.
  • Discuss strategies for applying presentation information in their own company/organization.



Speaker Bio: Gwen Webber-McLeod, President/CEO of Gwen, Inc.


Return to event main page


Register